Table 4: Digital media sources of infant feeding information (n = 128).

 

Number (n)

Percentage (%)

Professional

Health Service Executive website

4

3.1

Safefood

2

1.6

Commercial/Branded

First 1000 days

11

8.6

Aptamil Website

4

3.1

Miliupa

5

3.9

SMA

2

1.6

Non-subscription Informational

Parenting

1

0.8

Anabel Karmel

26

20.3

Baby Centre

26

20.3

Baby Led Weaning

10

7.8

EU Mom

18

14.1

Google

3

2.3

Rollercoaster

10

7.8

Mummy Pages

4

3.1

Kelleymom

2

1.6