Table 7: Ranking of all motivators in males and females. Percentages refer to those respondents that indicated a motivator as one of their top 3 ranked motivators (1st, 2nd or 3rd).

Ranking

Males (18-64)

n = 144

Males (65+)

n = 56

Females (18-64)

n = 93

Females (65+)

n = 52

 

1

 Better health (65%)

 

 

Better health (80%)

Better health (65%)

Feeling good and happier afterwards (54%)

2

Feeling good and happier afterwards (47%)

 

Longevity (52%)

Feeling good and happier afterwards (52%)

Better health (54%)

3

Losing or maintaining weight (40%)

 

Feeling good and happier afterwards (41%)

Appearance (50%)

Seeing the rewards physically (38%)

4

Appearance (28%)

Losing or maintaining weight (39%)

 

Losing or maintaining weight (46%)

 

Longevity (36%)

5

It’s part of my job (24%)

 

 

Enjoy the feeling of being more active (24%)

Seeing the rewards physically (29%)

Enjoy the feeling of being more active (26%)

6

Enjoy the feeling of being more active (23%)

 

Seeing the rewards physically (22%)

Enjoy the feeling of being more active (19%)

Losing or maintaining weight (24%)

 

7

Longevity (22%)

Appearance (15%)

 

Personally impacted by negative health (15%)

Exercising with a friend of group (14%)

Appearance (16%)

8

Seeing the rewards physically (21%)

 

 

Longevity (13%)

Exercising with a friend of group (14%)

 

Personally impacted by negative health (14%)

9

Personally impacted by negative health (12%)

 

Exercising with a friend of group (7%)

Personally impacted by negative health (6%)

 

10

Exercising with a friend of group (11%)

 

It’s part of my job (4%)

Other (4%)

Other (10%)

11

Other (5%)

 

Other (2%)

 

It’s part of my job (1%)

 

It’s part of my job (0%)