Table 7: Ranking of all motivators in males and females. Percentages refer to those respondents that indicated a motivator as one of their top 3 ranked motivators (1st, 2nd or 3rd).
Ranking |
Males (18-64) n = 144 |
Males (65+) n = 56 |
Females (18-64) n = 93 |
Females (65+) n = 52
|
1 |
Better health (65%)
|
Better health (80%) |
Better health (65%) |
Feeling good and happier afterwards (54%) |
2 |
Feeling good and happier afterwards (47%)
|
Longevity (52%) |
Feeling good and happier afterwards (52%) |
Better health (54%) |
3 |
Losing or maintaining weight (40%)
|
Feeling good and happier afterwards (41%) |
Appearance (50%) |
Seeing the rewards physically (38%) |
4 |
Appearance (28%) |
Losing or maintaining weight (39%)
|
Losing or maintaining weight (46%)
|
Longevity (36%) |
5 |
It’s part of my job (24%)
|
Enjoy the feeling of being more active (24%) |
Seeing the rewards physically (29%) |
Enjoy the feeling of being more active (26%) |
6 |
Enjoy the feeling of being more active (23%)
|
Seeing the rewards physically (22%) |
Enjoy the feeling of being more active (19%) |
Losing or maintaining weight (24%)
|
7 |
Longevity (22%) |
Appearance (15%)
Personally impacted by negative health (15%) |
Exercising with a friend of group (14%) |
Appearance (16%) |
8 |
Seeing the rewards physically (21%)
|
|
Longevity (13%) |
Exercising with a friend of group (14%)
Personally impacted by negative health (14%) |
9 |
Personally impacted by negative health (12%)
|
Exercising with a friend of group (7%) |
Personally impacted by negative health (6%) |
|
10 |
Exercising with a friend of group (11%)
|
It’s part of my job (4%) |
Other (4%) |
Other (10%) |
11 |
Other (5%)
|
Other (2%)
|
It’s part of my job (1%)
|
It’s part of my job (0%) |